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Visual web for brand marketers!!

April 9, 2014

In last year or two there is no doubt that Visual Web has become very popular. Brands can not deny the importance of Visual Web anymore. It can significantly enhance brand’s marketing objectives by generating more customer interest and prompting prospects to take desired actions.

According to comScore report Tumblr, Pinterest, and Instagram each gained more than 10 million visitors last year due to their eye catching pictures. Mediabistro shared numbers from Statista, which show that users spend more time on Pinterest (1:17 minutes) or Tumblr (1:38 minutes) than on Twitter, LinkedIn, MySpace and Google+ combined.

Image

It is pretty evident that brands need to have their Visual marketing strategy in place. They need to leverage real time photo sharing. Customers and followers are used to seeing staged photos that highlight the products and the best parts of the company and brand. Sharing impromptu pictures can be equally compelling when shared in real time.

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One Comment
  1. True, and put across very well.

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